As a small business owner, I know too well the investment required to attend a trade show. But if you present the right products to the right buyers, just one trade show can be sufficient to grow your business more than you could in weeks of driving about, emails and phone calls.
I attended my first show back in 2002 and I've never looked back since. As I prepare to attend both NY Now in New York
this weekend and the Autumn Gift Fair in Citywest, Dublin
next weekend, I thought I'd share with you my 5 ways to get the most from a Trade Show: Continue reading →